Yahoo! UK Local Business Listing HowTo

Getting listed in Yahoo's Local Business Directory is a 2-step process:

1. Submit your details
2. Confirm your listing

Then it's around a 5 week wait (although this can vary) before you start to appear in local searches.

Submit Your Details
Yahoo! have outsourced the management of their UK Local Business Listings to a company called Infoserve. These are the guys you need to submit your details to. Click here for the submission form, fill it in and wait for a phone call.

Confirm Your Listing
A day or two after submitting your business details, Infoserve will give you a call to "confirm your listing". They'll go through your details with you to make sure everything is correct.

Actually, what they're really doing is trying to sell you sponsored advertising space on the Yahoo website. Be courteous, listen what they have to say then firmly tell them that all you want is the free listing. It's important to hear them out because they are the people that will ultimately get you listed. Some of their operators can be a bit pushy but most will be quite reasonable. For some industries the paid lisings can be a great marketing method but for most the free listing will suffice.

Wait
Now all you have to do is wait a variable amount of time before you appear in the lisings (it all depends on when they are next updated). From my experience, this can be between 2 to 6 weeks.